Manager Brand & Activation (m/f/d) für Gräfelfing gesucht
Arbeits- und Stellenangebot im Regiobizz Arbeitsmarkt
Job Kategorie: Konsumgüter/Kosmetik Vertrieb u. Verkauf
Stellenangebot Basisdaten
- Arbeitsort:
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DE 82166 Gräfelfing
- Umkreis:
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keine Angabe.
- Art der Arbeitsstelle:
-
- Letze Aktualisierung:
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08.11.20252025-11-08
Stellenausschreibung: Manager Brand & Activation (m/f/d)
- Arbeitgeber bzw.
Arbeitsvermittler
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Philip Morris GmbH in Hamburg
- Branche
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Konsumgüter/Kosmetik
- Kategorie
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Vertrieb u. Verkauf
- Stellenbeschreibung
- Join the global market leader! Become part of a revolutionary change!
We've decided to do something incredible. We're transforming our
business towards a smoke-free future, and it's not just about
establishing a strong brand – the special attraction is building
something new, innovative, unprecedented. Apply now as Manager Brand &
Activation (m/f/d) for the Heat not Burn (HnB) category in
Munich-Gräfelfing! – as soon as possible, located in Munich –
About Philip Morris International Inc. (PMI) Founded in Germany in
1970, Philip Morris GmbH is a Philip Morris International Inc (PMI)
company. With a market share of 38,4 percent in 2024, the company has
been the market leader in the German cigarette market since 1987 and
is now driving the vision of a smoke-free future in Germany as well as
worldwide. For more information, visit www.pmi.com. PMI is a leading
international tobacco company operating outside the United States.
Your tasks: As our Manager Brand & Activation (m/f/d) for the HnB
category, you will lead the development and execution of high-quality
brand communication and activation strategies. You will coordinate
omni-channel implementation to reach and engage target audiences, and
oversee four teams (Brand & Category Content, Own Channel Activation,
IR Activations, Sustainability). You will drive the commercial
calendar for HnB category with a 12-month view, contributing to
overall marketing goals. Develop and implement brand and activation
strategies based on consumer insights and market trends. Lead the
planning and execution of brand and category campaigns with the team,
ensuring timely, high-quality and on-budget delivery. Oversee the
development of creative assets, media plans, and messaging for
consistent omni-channel communication. Drive sustainability
initiatives and integrate them into brand activities. Build and
maintain strong network and relationships with agencies and suppliers
to ensure innovative and effective brand execution. Ensure compliance
with local regulations, PMI Marketing Code, and internal policies. Act
as main point of contact for brand and category topics with PMI OC, EU
region, and local stakeholders. Lead, coach, and develop four teams
(up to 14 HC), fostering a collaborative and innovative environment.
Manage the department budget and ensure effective resource allocation.
Your profile: Masters Degree in marketing management, economics or any
other relevant studies. 8+ years of experience in brand communication
or related field, ideally in FMCG. 4+ years of leadership and team
management experience. Proven experience in brand communication,
category management, or business partnering roles within FMCG or
similar industries. Strong leadership skills, with the ability to
inspire, coach, and develop diverse teams. Excellent stakeholder
management and relationship-building abilities, including experience
working with senior leaders and cross-functional teams. High level of
initiative, creativity, and solution orientation. Strong analytical
and strategic thinking skills, with a hands-on mentality. Excellent
communication and interpersonal skills, able to convey complex topics
in a clear and engaging way. High degree of flexibility, adaptability,
and openness to change. Passion for innovation, sustainability, and
consumer-centric marketing. Flexibility and Mobility – As this is a
developmental role, a high degree of flexibility is essential
regarding future positions within our organization, potentially
including opportunities in other markets. Profound experience in
cross-functional projects and excellent project management skills.
High understanding of financial and commercial metrics. Excellent MS
Office skills, especially in PowerPoint, and Excel. Fluent English,
both spoken and written. We offer you: Employees are our top priority.
Within the framework of a coordinated development plan, it is our goal
to promote and advance you in the best possible way – always with a
view to your individual situation. Flexible working hours and home
office options (remote/office split 60/40) are an integral part of our
everyday working life, and for this we will provide you with the best
possible, modern and comprehensive equipment. Of course, we expect a
high level of motivation, commitment and dedication – but it goes
without saying that we pay above-average and fair salaries –
regardless of gender. We are the first international group to be Equal
Salary certified and we consistently implement this. We support you
even before your official start with a relocation to us in Munich and
also offer you a number of different corporate benefits, e.g. gym,
company medical care, family office, employee events. Do you want to
be part of this transformation? Then apply online www.pmicareers.com
with your CV, a motivation letter and your references and start to
shape your future with us #MAKEHISTORY. Equal opportunity and
diversity in all facets, such as employment for people with a severe
disability. Inclusion is a part of the culture we live here every day.
Applicants with a severe disability are very welcome at Philip Morris
GmbH. Further information is available at www.pmi.com. Learn more
about US at PMI at unter www.pmi.com.
- Qualifikation
- Arbeitskräfte
- Verdienst:
- n.a.
- Bewerbung an
- Philip Morris GmbH
Dammtorstraße 30
De 20354 Hamburg
Email: info@new-work.se
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